The Content Marketer's Claude System — 72 Chained Prompts for Every Platform (ENG)

Here's what nobody tells you about AI and content marketing: the problem was never the model. It was that you were using it like a search engine — one question, one answer, done — and then wondering why the output needed so much work.

The content marketers getting real results from Claude aren't using better prompts. They're using better systems. They stay in one conversation from brief to publish. They chain each output into the next step. They feed Claude the context it needs to actually know the brand — and they don't have to do it again tomorrow.

That's what this system is.

The Content Marketer's Claude System is 72 prompts organised into complete multi-step workflows — one for every major platform and task in a content marketer's week. Each workflow runs inside a single Claude conversation. Each step builds on the previous one. By the time you reach the final prompt in a chain, Claude has been briefed, has generated options, has received your editorial judgement, and is producing output that's already 80% of the way there.

This isn't about saving a few minutes on a first draft. This is about changing how you work.

The LinkedIn carousel chain takes you from raw idea to slide copy in four prompts. The YouTube chain validates your concept, generates 10 hook options, builds the retention-engineered outline, and writes the full upload package — title, description, tags, thumbnail brief — all in one conversation. The repurposing machine extracts a week of cross-platform content from a single piece you've already published.

Every section opens with real platform data so you understand what you're optimising for — not just what to type. LinkedIn's algorithm. YouTube's CTR × retention model. Google's Helpful Content updates. Email open rate benchmarks. These aren't decorative statistics. They're the reasoning behind how every workflow is structured.

You'll stop asking "what should I prompt Claude with?" You'll have the answer for every platform, every week, built in.

This system is for you if:

→ You produce content across more than one platform and the task-switching is exhausting

→ You've used Claude for individual prompts but never built it into a repeatable weekly workflow

→ You want platform-specific guidance — not generic "write a post" instructions

→ You're a content marketer, content strategist, social media manager, or brand content lead

→ You're done re-briefing Claude from scratch every time you open a new conversation

→ You want to repurpose content properly — not just copy-paste the same post across platforms

WHAT'S INSIDE (14 pages, 72 prompts, 7 sections)

Section 01 — Content Strategy & Brief Building (5 prompts)

The foundation. Before you write a word for any platform, these workflows help you define your niche audience with precision, build a 3-pillar content system, plan a full month's calendar in one session, identify competitor content gaps, and turn any vague client brief into an airtight content specification.

Includes: Audience deep-dive chain · 90-day pillar builder · Monthly calendar generator · Competitor gap finder · Brief builder

Section 02 — LinkedIn Content (5 prompts)

Story posts that read like real professional conversations. A full carousel chain — from structure to slide copy — ready for Canva. Opinion posts engineered to earn followers. A/B hook testing before you publish. Built around LinkedIn's 2025–26 algorithm shift toward original perspectives.

Includes: Story post chain · A/B hook generator · Carousel plan → slide copy chain · Opinion post builder

Section 03 — Instagram & Short-form Reels (3 prompts)

Reels scripts written word-for-word, with on-screen text and B-roll suggestions. Captions for both Reels and feed posts, with three length variants. A weekly batch system that produces 7 days of content in one session — with format variety built in.

Includes: Reels concept + script chain · Caption variants · 7-day batch system

Section 04 — YouTube & Long-form Video (4 prompts)

The full YouTube chain: concept validator → hook factory (10 options) → retention-engineered outline → complete upload package (title, description, tags, thumbnail brief). Built around CTR × average view duration — the two signals that determine YouTube recommendation.

Includes: Concept validator · Hook factory · Script outline · Upload package chain

Section 05 — Email Marketing & Newsletter (4 prompts)

Subject line lab: 12 types, one killer open rate. Newsletter body writer that turns rough notes into a complete issue. Pre-send editorial audit. A full 5-email welcome sequence. Every prompt is built around the one-conversation rule — Claude holds context from subject line through to send.

Includes: Subject line lab · Newsletter body chain · Pre-send audit · Welcome sequence

Section 06 — Blog & SEO Content (4 prompts)

Keyword brief builder — replaces a paid SEO tool for most briefs. Introduction writer optimised for featured snippets. Complete on-page SEO package for every CMS field. Topic cluster builder for long-term topical authority. Built around Google's Helpful Content standards.

Includes: Keyword brief builder · Featured snippet intro · Meta + on-page package · Topic cluster system

Section 07 — The Repurposing Machine (4 prompts)

The highest-leverage section in the system. Extract every possible asset from a piece you've already published. Turn one article into 5 LinkedIn posts (different angles). Convert a video transcript into a newsletter that feels genuinely different. Transform any piece of content into an SEO article.

Includes: Asset mapper · Long-form → 5 LinkedIn posts · Video → newsletter · Content → SEO article

ALSO INCLUDED

– Real platform data with APA citations throughout

– Full APA 7th edition reference list

– Chain colour-coding: every prompt is marked as chain start / continue / end / standalone

– Works with Claude Pro and Max (Claude Sonnet 4.6 recommended)